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#Call zipcar registration

It should focus on further building and enhancing the technical edge and use this edge as a source of advantage over its competitors.

Technology-Zipcar has differentiated itself from the start by using proprietary technology.

Attitude– Sharing a car requires a mindset change hence segment by attitude is important 3.Develop a marketing strategy for ZipcarĬustomer- Zipcar should continue focusing on Primary customer target of young city/urban dwellers & university students and secondary customer target of Business and Government.

Hence age- College goers, singles (25+) etc.

Age-Car ownership typically varies with age.

Area/location-As more and more people are shifting to urban areas where owning a car is not as attractive proposition as in suburbs/rural areas, Area-densely populated city areas, airports etc.is way to segment.

Three possible ways to segment the market are These companies might pose a big challenge at a regional level 2.What are 3 possible ways to segment market. and service like car2go, which offer innovative, convenient and cost effective solution to meet car rental needs of consumers. Zipcar also faces competition from peer to peer services like Relayrides, Getaround etc.

#Call zipcar registration

Zipcar will have to make product/service enhancements to counter features like No Registration fees, one way rentals, Reward Points etc. While Avis can provide infrastructure support to some extent in terms of expansion of car fleet, parking spots etc. Competition by large rental co.’s and niche car sharing co.’s– Zipcar faces intense competition from car sharing services introduced by large established rental car behemoths like Hertz, Enterprise, U-Haul etc. 3 potential challenges due to this merger could be - creating cultural synergies between a large conglomerate with established business practices with a relatively small entrepreneurial organization with innovative ways of doing things, impact of change in pecking order on organization strategy & executional challenges faced by being part of a large conglomerate. Internal organizational challenges due to Merger with Avis – A merger between 2 companies of different size, values and culture always possess some challenges along with benefits.

But Zipcar's support/ticketing system does not appear very capable of escalating and tracking these bugs and known issues, which is disappointing.Two prominent challenges that Zipcar faces currently are: Something is definitely buggy in Zipcar's backend system. Then I too, hit the HTTP/500 error page during the registration process. I already have a Zipcard which I haven't used in 8+ years, so I figured it should be a straightforward process. Nobody ever contacted us after those calls.Įventually, I tried registering myself. By the end of every call, the rep came to the conclusion that something is not-right with the account (they get the HTTP/500 error page themselves), informed me that they were escalating the issue, and that we should expect to be contacted in 1-2 days. Each rep goes through basic troubleshooting, instructing me to change browsers, clear cookies, etc. Since then, I've spoken to over a dozen Zipcar reps on the phone. Log in from a different computer/browser, get he error page again. During web-based signup we got an HTTP/500 error. We submitted an application for a new membership for my wife around the end of April. I've been having a problems with signup up for over a month.

Is anyone else getting HTTP/500 ("we hit a bump on the road") errors when signing up for a new account?